ABOUT US
A Background From Our Founder And How Moversville Started
In 1993, when I was just four years old, my father embarked on a new venture and started a moving company. As is often the case with new moving companies, the early days were filled with challenges and hardships, including nights spent in his warehouse.
As a child, my definition of fun was quite simple. My brothers and I found endless joy in the most unexpected of places, cardboard boxes! After school, we would head to the warehouse and play the most epic games of hide and seek.
On the business side, acquiring moving leads for the business was a relatively straightforward process. He relied on Yellow Pages ads and mailed promotional materials to newly listed homes for sale. However, as I entered my teenage years, the internet began to evolve, and with it, so did the strategies for moving companies to market and advertise their services. It presented an exciting opportunity for anyone willing to adapt to change.
During my early teens, I became actively involved in growing my father’s business online. I helped build his website from scratch, optimizing it to rank higher in search engine results, especially for local searches. I worked on enhancing his profiles on platforms like Yelp and Google, nurturing a strong social media presence, and carefully cultivating his online reputation.
Over the years, I witnessed the ebb and flow of numerous marketing trends as the internet continued to evolve. However, amidst the constant change, one strategy consistently stood out as the most influential, email marketing. Its power to connect with customers and referral partners directly and effectively has remained unrivaled throughout the years.
The latest success has been using email to reach out to local realtors and establish connections with partners able to refer large-home jobs.
Reflecting on my journey alongside my father’s moving company, I’m filled with gratitude for the valuable experiences and lessons learned. It has been a remarkable adventure, shaped by resilience, creativity, and the ever-evolving landscape of the digital world.