Just 20 minutes with a smart phone can establish a stronger brand for your moving company and the photos can be used as an incredible sales tool.
What To Do:
Start with a uniformed, clean cut moving crew and branded moving trucks.
Ask a crew member (one with decent photography skills) to take pictures of your crews in action and moving trucks. – Make sure the customer doesn’t mind.
Populate these photos into your website, social media accounts, yelp profile, email newsletter and other forms of advertising.
The 20-30 pictures of your movers in action can be used over and over again across many different online platforms and can go a very long way towards your online brand image. It’s free to do and takes about 20 minutes.
**Bonus Idea: Put these photos on an Ipad or Tablet PC and when conducting an on-site survey, have the potential customer scroll through the photos so they can get an idea of what to expect from your moving company on moving day.